Research Questionnaire Results

From our results we found that we handed the majority of our questionnaire to females, so we got a better idea of them. The majority of people that answered were between the ages od 13-17 so it shows that we are aiming for a younger audience and pretty much they like the Pop/Rock genre and know about it so we will get good enough feedback on what they think should be in it. Furthermore all the people that answered listen to music everyday so they are all into music showing that we can aim and promote our new artist to them; they all think that females should be in the Pop/Rock genre, in a band so we shall consider this carefully when thinking about our artists. VIVA was the most watched music channel, indicating that we should promote our artist on VIVA, and the people that answered our questionnaire think that our artist/artists should wear dark clothing, heels, leggings or anything that was leather, linking to our research into the Pop/Rock genre. Even more so, black, white and red came across as the most popular colours within the genre, a relationship problem was what people thought was the underlying theme in the narrative, telling us that this is maybe what we should focus on in our storyline, which was also an occurring theme in the research into the music videos of the genre, and the narrative was also the main thing which kept our audience interested, for they thought that a simple storyline was much more effective than a extravagant one.
Audience Questionnaire

1. Are you male/ female?
Male: 13
Female: 17

2. How old are you?
13-17: 20
18-21: 8
22+: 2

3. DO you like the Pop/Rock music genre?
Yes: 27
No: 3

4. How often do you listen to music?
Never: 0
Daily: 30
Weekly: 0
Monthly: 0
Couple of times a year: 0

5. Do you prefer solo artists or bands within the Pop/Rock genre?
Bands: 1
Solo Artists: 2
Both: 27

6. Do you prefer male or female artists in the Pop/Rock genre?
Male: 2
Female: 23
Both: 5

7. Out of the three main music channels, which ones do you watch?
MTV: 15
4music: 13
Viva: 22

8. Do you listen to the Pop/Rock Genre?
Yes: 22
No: 8

9: If not, why not?
Not my type of music: 7
Hasn’t ever appealed to me or been sold to me: 1

10. Within the Pop/Rock genre, what do you expect a typical artist’s costume to be like?
Leggings: 12
Heels: 6
Leather items: 17
T-Shirts: 3
Dark clothing: 9
Bright clothing: 2

11. As music helps to express feelings, what kind of feelings do you expect the genre of Pop/Rock to convey to you? E.G Angry/Sad. Why?
Happy: 26
Sad: 1
Moody: 24
Angry: 22

12. What colours do you expect to associate with Pop/Rock?
Black: 27
Yellow: 0
Silver: 0
Red: 18
Green: 2
White: 12
Blue: 4
Brown: 10
Gold: 3
Pink: 0
Orange: 0
Purple: 0

13. What kind of storylines do you expect to see in a Pop/Rock video?
Relationships: 24
Problems within life: 10
None: 3

14. Do you prefer music videos to be more extravagant or simple-planned?
Extravagant: 12
Simple: 18

15. Why?
Simplicity is better: 15
Too much going on puts me off: 3
The more extravagant shows more thought has been put into it: 7
Extravagent shows it is better produced: 5

16. What preserves your attention, what key elements keep you intrigued to continue to watch a music video? Why?
Narrative: 18
Artists: 6
Costume: 2
The song: 3
The pace of the editing: 1